New Fly Fishing Products

Totally enlightened. Steadfast and stylish, Guru has long set a standard for enlightened excellence as a rugged, fully machined, and ultra-reliable...

Nobody Likes a Bully. Anyone who says this hasn’t experienced the new Liquid Max, a bully and a beast of a reel. Liquid Max features our Cobalt Dra...

The heavyweight champion of big game fly reels. The GRANDE reel is a fully anodized, machined aluminum reel that features our sealed SUPER-TORQUE c...

Sage ENFORCER has been updated and fine-tuned for the power, reliability, and durability needs of the saltwater flats angler. Designed with peak pe...

Do your job. Designed as a bullet proof workhorse for your stable of reels, with everything you need and nothing you don’t—turn off your smart phon...

Light-year. The distance traveled by light in a single year; the time it takes for design to evolve to a next step.What can be said about larger bu...

SUPERCHARGED DRAG SYSTEM The award-winning Evolution R Salt is a breakthrough product, designed with a power-to-weight ratio never before seen in a...